We can never repeat it enough; people understand with logic but they buy on emotion.
Your job is to generate emotion during your presentation, beginning with the most powerful and indispensable...
When you are making a presentation, you are creating mental images for your audience.
Choose your words carefully.
Use powerful, colorful words that paint images in your audience’s mind....
When making a presentation, every slide must be carefully thought out.
You need ruthless execution.
Nothing left to chance; everything under control.
Every word you utter, every thought you express...