Storytelling is a skill. It’s not something you’re born with.

Telling a better story means talking about the listener, not about you.

Telling a better story means one that is worth sharing.

Telling a better story means one that is unforgettable.

And telling a better story means one that makes things better.

Storytelling is a skill. It’s not something you’re born with. Storytelling is not based on charisma or authority.

And it’s simpler than you think, but like anything, it takes some practice.

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