This phrase may seem contradictory at first but in fact it’s quite logical.

Think about road infrastructure for a moment. You have an intricate framework that allows a car to go from point A to point B. How you arrive at point B though can vary depending on the route you take.

Delivering a message can be thought of in the same way. By structuring a speech, you are giving your audience a clear image of what your destination is. At the same time, you are allowing yourself freedom to take whichever route you choose in order to arrive at said destination.

There are a number of ways you can structure your speech depending on the content. A general outline could include an introduction, three key points and a conclusion. Note that having three key points is also an effective way of applying the rule of three discussed in a previous blog post. However you wish to do it, ask yourself if your structure allows your audience to easily follow you to your destination.

Mental preparedness = great presentations

As John F. Kennedy so eloquently stated, “You can be a great speaker, when your tongue can deliver the message of your heart.” That means that the key to getting mentally prepared is, first of all, defining purpose. In order to present anything with conviction, you...

Conceive, Believe, Achieve

Whatever your mind as a business leader can conceive, you can begin to believe and then build a project to achieve. So, how do you do that? You become a great presenter and augment your ability to ‘sell your ideas’ when you have developed a keen sense of conviction....

If you are lost, turn back

One of the greatest fears of speaking in public is TOTAL BLACKOUT. Your mind draws a blank. You can't remember the next step. You begin to break into a cold sweat and panic ensues. What should you do? Simple. Stop! Take a deep breath. Go back to the last point you...

Getting more by subtraction

When many presenters take to the stage, they are often tempted to tell the audience everything they know about the project or product. The end result is often too much information, too many details, and a lack of the big picture. What is the solution? Saying less is...

Tell your audience the 3 things they want to know

What do you think your audience really wants to know? Simple: 1. Can I trust the messenger? 2. Does the message make sense? 3. Do the message and the values of the messenger align with my values? Persuasion is an art and a science.Being persuasive requires a...

What kind of presentation is it?

Do you really need to make this presentation or could a memo suffice? And the truth is, maybe the memo is the best solution for everyone. But if you decide to present an idea, it is because you want to make change happen. What action are you seeking? Two types: 1....